When dreaming about the Greek islands, Santorini often takes center stage with its whitewashed buildings, blue domes, and dramatic caldera views. Although Santorini is a small island, choosing where to stay can greatly affect your experience. Whether you’re looking for luxury, romance, family-friendly beaches, or a local vibe, this guide will help you find the best place to stay in Santorini based on your travel style.
Understanding Santorini’s Layout
Santorini is shaped like a crescent. A massive volcanic eruption thousands of years ago formed this unique structure. The western edge faces the caldera (the sunken volcanic crater) and includes the famous cliffside towns such as Fira, Oia, and Imerovigli. In contrast, the eastern and southern sides, like Kamari, Perissa, and Perivolos, offer long stretches of beach.
Each region delivers a different experience. That’s why knowing their unique features is essential when finding the best place to stay in Santorini.
Fira: The Lively Capital and Transport Hub
Fira is the heart of Santorini. As the capital, it buzzes with restaurants, bars, museums, and shops. It also serves as the main transport hub, with regular buses connecting to all major towns and beaches. This makes it ideal for travelers who want to explore without renting a car.
Fira offers a range of accommodation, from budget guesthouses to upscale hotels. You’ll find plenty of options with caldera views. However, Fira can get crowded, especially during cruise season. Still, if you want convenience, nightlife, and energy, Fira could be the best place to stay in Santorini.
Oia: Romantic Sunsets and Luxury
No Santorini guide is complete without Oia. Located at the northern tip of the island, this town is the most iconic and photographed. Oia is known for its stunning sunsets, luxury cave hotels, and charming white alleys filled with galleries and boutiques.
Staying in Oia is perfect for honeymooners and romantic travelers. However, expect higher prices and large crowds, especially at sunset. Yet, if your goal is to experience postcard-perfect beauty and stay in a dreamy cave hotel, Oia may be the best place to stay in Santorini.
Imerovigli: Peaceful Elegance With Stunning Views
Just north of Fira lies Imerovigli, offering the same caldera views with fewer crowds. It sits at the highest point of the caldera cliffs, providing incredible views of the volcano and sea.
Imerovigli suits couples and honeymooners who want luxury and peace. It has fewer restaurants and shops, but that adds to its charm. If you seek a quiet, upscale getaway with unforgettable sunsets, Imerovigli could be the best place to stay in Santorini for relaxation.
Kamari and Perissa: Beach Life and Budget-Friendly Options
On the eastern and southern shores of Santorini are Kamari and Perissa. These beach towns offer a totally different vibe. Instead of cliffside views, you’ll find long black-sand beaches and a casual coastal atmosphere.
Kamari feels a bit more polished, while Perissa attracts a younger, budget-conscious crowd. Both towns are ideal for those who love the beach and want to swim. They’re also great for travelers looking for affordable accommodation. If you value beach time over cliff views, Kamari or Perissa might be the best place to stay in Santorini.
Pyrgos: Local Charm and Authentic Experience
Looking to escape the crowds and experience authentic island life? Pyrgos is a hillside village with narrow cobblestone alleys, family-run tavernas, and wide panoramic views.
Because of its central location, Pyrgos makes a great base for exploring both the cliffs and beaches. If your idea of the best place to stay in Santorini includes quiet nights, local flavor, and amazing sunrise views, Pyrgos might be perfect for you.
Other Villages: Megalochori and Emporio
For travelers seeking something different, Megalochori and Emporio offer hidden charm. Megalochori stands out for its traditional architecture and boutique wineries. Emporio features medieval alleys and sits close to Perissa Beach.
These spots are excellent for slow travel and longer stays. If you love discovering hidden gems and prefer authenticity over flash, these villages could become your favorite best place to stay in Santorini.

Comparing the Main Areas
Here’s a quick comparison of the top places to stay in Santorini, based on different traveler preferences:
Area | Best For | Caldera View | Nightlife | Romance | Budget-Friendly | Beach Access |
---|---|---|---|---|---|---|
Fira | First-timers, convenience | Yes | Yes | Moderate | Moderate | No |
Oia | Honeymooners, photographers | Yes | Low | High | No | No |
Imerovigli | Peaceful luxury, sunsets | Yes | Low | High | No | No |
Kamari | Families, beach lovers | No | Moderate | Moderate | Yes | Yes |
Perissa | Budget travelers, youth | No | Moderate | Low | Yes | Yes |
Pyrgos | Culture, authenticity, sunrise | No | Low | Moderate | Yes | No |
Megalochori | Wine lovers, quiet escapes | No | Low | Moderate | Yes | No |
Emporio | Local charm, longer stays | No | Low | Low | Yes | Nearby |
This table simplifies the decision-making process based on your travel goals. Still, remember that distances on the island are relatively short—so even if you stay in one area, you can explore the others easily by car or bus.
Should You Split Your Stay?
Many visitors choose to stay in more than one area to enjoy the full Santorini experience. For instance, you can begin with a few nights in Oia or Imerovigli to soak up luxury and sunsets. Then, move to Kamari or Perissa for beach relaxation and lower costs.
This approach adds variety and balance to your trip. If you’re unsure about the best place to stay in Santorini, a split-stay itinerary might be the ideal choice.
Final Thoughts: What’s the Best Place to Stay in Santorini?
There’s no one-size-fits-all answer. The best place to stay in Santorini depends on your preferences, budget, and travel goals. If you’re after sunsets and elegance, choose Oia. If you want convenience and nightlife, pick Fira. For quiet and panoramic views, Imerovigli is ideal. If you’re all about the beach, Kamari or Perissa will suit you. Finally, for culture and authenticity, explore Pyrgos, Megalochori, or Emporio.
No matter where you stay, Santorini’s beauty and hospitality will leave you enchanted. The best place to stay in Santorini is the one that matches your personal travel dream—and chances are, you’ll fall in love with more than one spot before you leave.